Volunteer Management: Making Volunteering a Welcoming Experience
Volunteers are a vital part of any organization, but attracting good volunteers can be a daunting task. Nevertheless, it is an essential one, and Susan J. Ellis, president of Engerize, Inc., in Philadelphia, who specializes in volunteerism, offers several tips to aid in recruiting volunteers.
- Beware of acronyms. Always translate any alphabet soup labels that are applied to projects.
- Explain everything that has a special name, especially if it is not descriptive. Rather than saying: "Join our Rainbow Project," try "Join our Rainbow Project and help children discover the world of books."
- Consider possible misconceptions people may have about your organization, either because of outdated information or by inferring something from your name.
- Most nonprofit causes are overwhelming in scope and some individuals may believe they lack the skills to help. You can encourage them to join by stating ahead of time, "Training is provided and volunteers receive ongoing support."
- Remember that everyone today is stressed because of lack of time.
- Given the number of single and divorced adults, it is reasonable to assume that a percentage of your perspective volunteers is seeking social outlets. Show people interacting.
- Consider whether people may be concerned about issues such as personal safety in your neighborhood.
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