Helpful Tips for Developing Your Internet Site
A Web site can be your organization's most valuable tool to outreach, to educate, to fundraise, and to program. Is your web site doing all that it can? Use the following tips to assess your site's usefulness.
- Have a clear purpose.
- Identify central themes.
- Provide customers with choices.
- Use technology cautiously.
- Encourage participation by visitors.
- Track your site visits.
- Maintain and update site content frequently.
- Strive to capture and sustain interest.
- Use an effective domain name.
- Reinforce your brands and corporate image.
- Make it easy to navigate.
Need help developing a web strategy? Contact the National Resource Center at 703-752-4331.
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